Hood by Air
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Founded in 2006, Hood by Air grew out of an initial line of graphic t-shirts simply emblazoned with the word "HOOD." New York designer Shayne Oliver, one half of the GHE20 G0th1k creative collective, continues to create streetwear with an equally provocative effect. Taking inspiration from hip-hop, high fashion, the Internet, and the art world, Hood by Air subverts rules of dress and gender with its conceptual and relentlessly inventive designs.