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A love of acting that turned into a love of costume design paved the way for J.W. Anderson's entry into fashion. After studying menswear at the London College of Fashion, he launched his first collection in 2008. The popularity of his progressive and conceptually provocative designs among female customers led him to introduce womenswear in 2010. Now one of the fastest rising talents in British fashion, J.W. Anderson continues to challenge gender norms with avant-garde geometric forms and fluid borrowing.