After two years away from the industry spotlight, the Castiglionis, founding family of Milanese house Marni, returned to the womenswear arena in 2018 with Plan C. The move comes spearheaded by newly-minted creative director Carolina Castiglioni, daughter of Marni founder Consuelo Castiglioni and the label’s former director of special projects. Steeped in years of design expertise—its headquarters housed on the central Via Visconti di Modrone, the site of the family’s original fur operation—Plan C is positioned to usher in a new generation of Italian luxury. The familial influence is apparent in Plan C’s line of luxe separates—Castiglioni strives to offer women a vision of style that aligns with her own playful albeit unconventional personal tastes. Blocks of saturated color, bold stripes, and check patterns come together across oversized poplin shirts, tailored trousers, and feminine skirts, while boxy t-shirts and sweatshirts become a canvas for arty graphic prints.
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