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Influenced by the rock and grunge subcultures of his youth—notably those that developed in and around the Sunset Strip of the 1990’s—L.A.-native Mike Amiri launched his eponymous ready-to-wear label in 2013. Known for his signature distressed skin-tight denim, shot-gunned flannels, and paint-splattered leathers, Amiri quickly rose to cult status, becoming a favorite amongst the Hollywood elite. As a result of the label’s rapid rise to success, Amiri expanded his collection to include a womenswear line in 2017. Designed and manufactured in downtown L.A., the offering includes distressed knitwear, ripped jeans, and logo-emblazoned t-shirts and sweatshirts. Amiri strikes the perfect balance between rowdiness and refinement: despite embracing a rock-n-roll aesthetic, the label adheres to the highest standard of luxury, with top-tier materials sourced from around the globe. Amiri fills the gap between grunge sensibility and artisanal craftsmanship, resulting in a high-quality label that embodies the spirit of youthful rebellion.
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