Jenny Fax is a Tokyo-based label from Taiwanese designer Jen-Fang Shueh known for blending tender nostalgia with eerie subversion. Since 2011, Shueh has woven personal memory and hyper-girlish subcultures into collections that feel both intimate and surreal. With frilly silhouettes, off-kilter accessories, and an unmistakably feminine lens, Jenny Fax explores identity through women cast as complex main characters. Shueh’s designs speak to vulnerability and rebellion in equal measure, drawing from her childhood and her studies in Belgium to create clothes that feel like half-dream, half-confession.