Charles Jeffrey Loverboy

Scottish-born designer Charles Jeffrey has taken the fashion world by storm with his eponymous Loverboy label. Channelling the mercurial spirit of lived queer experience, his emotionally-charged menswear collection, which features provocative silhouettes, unconventional patterns, and bold colors, pulses with an energy that is powerfully raw and beautifully subversive. Charles Jeffrey Loverboy’s genesis can be traced to 2009, when the self-proclaimed club kid departed his native Glasgow at age 18 for London, there completing a BA in Fashion Design at the prestigious Central Saint Martins. Since graduating, the young designer’s ascension has been nothing short of meteoric. Within a year of founding the brand, Jeffrey was selected as Emerging Menswear Designer of the Year at the 2017 British Fashion Awards and was nominated for an LVHM Prize. Growing up gay in Scotland has informed much of Jeffrey’s practice, with pieces in the collection exploring themes related to expressions of pain, anger, escapism, and acceptance.This personal journey materializes through the label’s Scottish heritage tartan check trousers and accessories which exist easily alongside contrasted patchwork pieces, graffiti-doused denim, and logo-emblazoned knits. Jeffrey’s collection, with its sincere display of emotional vulnerability, speaks to a new generation of young and unabashed Londoners seeking to reject the status quo.

Charles Jeffrey Loverboy - Multicolor Tartan Column Suit Trousers

Charles Jeffrey Loverboy

Multicolor Tartan Column Suit Trousers

£440

Charles Jeffrey Loverboy - Grey Logo Lost Boys Hoodie

Charles Jeffrey Loverboy

Grey Logo Lost Boys Hoodie

£250

Charles Jeffrey Loverboy - Black Logo Art Gallery T-Shirt

Charles Jeffrey Loverboy

Black Logo Art Gallery T-Shirt

£140

Charles Jeffrey Loverboy - White Logo Art Gallery T-Shirt

Charles Jeffrey Loverboy

White Logo Art Gallery T-Shirt

£140

Charles Jeffrey Loverboy - Black Logo Patch Beret

Charles Jeffrey Loverboy

Black Logo Patch Beret

£90

Charles Jeffrey Loverboy - Blue Large Logo Patch Beanie

Charles Jeffrey Loverboy

Blue Large Logo Patch Beanie

£100

Charles Jeffrey Loverboy - Black Large Logo Patch Beanie

Charles Jeffrey Loverboy

Black Large Logo Patch Beanie

£100

Charles Jeffrey Loverboy - Red Logo Patch Beret

Charles Jeffrey Loverboy

Red Logo Patch Beret

£90

Charles Jeffrey Loverboy - Blue Tartan Chore Shephard Blazer

Charles Jeffrey Loverboy

Blue Tartan Chore Shephard Blazer

£750

Charles Jeffrey Loverboy - Multicolor Denim Art Jacket

Charles Jeffrey Loverboy

Multicolor Denim Art Jacket

£365

Charles Jeffrey Loverboy - Multicolor Striped Colorblock Shirt

Charles Jeffrey Loverboy

Multicolor Striped Colorblock Shirt

£365

Charles Jeffrey Loverboy - Multicolor Silk Art Shirt

Charles Jeffrey Loverboy

Multicolor Silk Art Shirt

£500

Charles Jeffrey Loverboy - Black Scribble Print Column Charles Blazer

Charles Jeffrey Loverboy

Black Scribble Print Column Charles Blazer

£990

Charles Jeffrey Loverboy - Multicolor Lord Of The Flies Cardigan

Charles Jeffrey Loverboy

Multicolor Lord Of The Flies Cardigan

£465

Charles Jeffrey Loverboy - Green Logo Little Sillies Sweater

Charles Jeffrey Loverboy

Green Logo Little Sillies Sweater

£415

Charles Jeffrey Loverboy - Blue & Red Wild Things Sweater

Charles Jeffrey Loverboy

Blue & Red Wild Things Sweater

£375

Charles Jeffrey Loverboy - Multicolor Aran Lord Of The Flies Sweater

Charles Jeffrey Loverboy

Multicolor Aran Lord Of The Flies Sweater

£640

Charles Jeffrey Loverboy - Black Scribble Trousers

Charles Jeffrey Loverboy

Black Scribble Trousers

£575

Charles Jeffrey Loverboy - Multicolor Art Jeans

Charles Jeffrey Loverboy

Multicolor Art Jeans

£250

Charles Jeffrey Loverboy - Blue Tartan Shepherds Kilt

Charles Jeffrey Loverboy

Blue Tartan Shepherds Kilt

£625

Charles Jeffrey Loverboy - Red & Blue Tartan Panties Bag

Charles Jeffrey Loverboy

Red & Blue Tartan Panties Bag

£340

Charles Jeffrey Loverboy - Black & Silver Stud Belt

Charles Jeffrey Loverboy

Black & Silver Stud Belt

£315

Charles Jeffrey Loverboy - Green & Blue Loverboy Monster Socks

Charles Jeffrey Loverboy

Green & Blue Loverboy Monster Socks

£45

Charles Jeffrey Loverboy - Grey & Brown Loverboy Monster Socks

Charles Jeffrey Loverboy

Grey & Brown Loverboy Monster Socks

£45

Charles Jeffrey Loverboy - Black & White Stripe Logo Turtleneck

Charles Jeffrey Loverboy

Black & White Stripe Logo Turtleneck

£230

Charles Jeffrey Loverboy - Pink & Green Loverboy Socks

Charles Jeffrey Loverboy

Pink & Green Loverboy Socks

£50

Charles Jeffrey Loverboy - Black & Gold Casted Hand Belt

Charles Jeffrey Loverboy

Black & Gold Casted Hand Belt

£405

Charles Jeffrey Loverboy - Navy Polka Dot Harvey Milk Shorts

Charles Jeffrey Loverboy

Navy Polka Dot Harvey Milk Shorts

£380