Ashley Williams Sweaters

Hot off the heels of her acclaimed graduate collection for The University of Westminster, young designer Ashley Williams was tapped to join Fashion East, Lulu Kennedy’s London-based incubator for emerging fashion talent, designing with the collective for two seasons before making her solo runway debut for Spring 2015. An eccentric amalgam of millennial pop culture iconography, kitschy nostalgia, and inimitably British charm, the NEWGEN-sponsored designer’s womenswear encompasses the exuberant and irreverent spirit of her generation. Cheeky slogans and delightfully campy graphics adorn oversized t-shirts and sweatshirts, with bags and accessories embellished with off-beat details. Unabashedly feminine dresses and miniskirts play with cool borrowed-from-the-boys streetwear, including oversized bomber jackets, fleece hoodies, and t-shirt dresses.

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Ashley Williams - SSENSE Exclusive Yellow & Pink Wool Cardigan

Ashley Williams

SSENSE Exclusive Yellow & Pink Wool Cardigan

$890

Ashley Williams - SSENSE Exclusive Grey & Orange Cardigan

Ashley Williams

SSENSE Exclusive Grey & Orange Cardigan

$890

Ashley Williams - SSENSE Exclusive White Cosmic Wonder Hoodie

Ashley Williams

SSENSE Exclusive White Cosmic Wonder Hoodie

$275 $149

Ashley Williams - SSENSE Exclusive Green Fleece Salem Tiger Hoodie

Ashley Williams

SSENSE Exclusive Green Fleece Salem Tiger Hoodie

$660 $350

Ashley Williams - Purple Fleece Juju Pullover

Ashley Williams

Purple Fleece Juju Pullover

$660 $495

Ashley Williams - SSENSE Exclusive Purple Tie-Dye 'Power Nap' Hoodie

Ashley Williams

SSENSE Exclusive Purple Tie-Dye 'Power Nap' Hoodie

$295 $215

Ashley Williams - Pink 'Beach Bum' Hoodie

Ashley Williams

Pink 'Beach Bum' Hoodie

$270 $132

Ashley Williams - Black 'Where Will You Spend Eternity?' Hoodie

Ashley Williams

Black 'Where Will You Spend Eternity?' Hoodie

$270 $127

Ashley Williams - Black 'Retired and Loving It' Hoodie

Ashley Williams

Black 'Retired and Loving It' Hoodie

$270 $132