Girl Meets Noon Goons

The L.A. Brand Launches on SSENSE Women’s for FW19

  • Photography: Cian Moore

Noon Goons is distinctly, and unapologetically, a Southern California brand. A brand with surf, skate, and punk coursing through its veins. A “YOUTH AGAINST ESTABLISHMENT” brand. It’s for kids with that “fuck you attitude.” Founded by born-and-raised Californian Kurt Narmore, Noon Goons is as authentic as it gets. To celebrate the launch of Noon Goons on SSENSE Women’s, we took the FW19 collection from L.A. to New York, exploring Queens by bike in the late afternoon.

Model wears Noon Goons shirt.

Model wears Noon Goons sweater.

Model wears Balenciaga sneakers.

Model wears Noon Goons jacket.

  • Photography: Cian Moore
  • Styling: Mel’Renee
  • Hair: Nero
  • Makeup: Marcelo Gutierrez
  • Model: Alvina Bokhari
  • Date: August 16, 2019