WHY DOES EVERYONE WANT A STANLEY TUMBLER?
2024’s first viral trend is… an insulated water bottle from Stanley?
Unexpected trends have become commonplace in the internet age. All it takes is one video or one blog to spark an international frenzy. The latest such craze takes a particularly surprising shape: that of a Stanley tumbler. Yes, Stanley—the brand that has been manufacturing double-walled insulated bottles and tumblers since the early 1900s; the one that every miscellaneous kitchen cupboard contains, that most office desks across North America are home to.
What made Stanley tumblers so popular?
Stanley has been making its fan-favorite insulated tumblers for decades, so why are they trending now? With the power of a new colorway, courtesy of Target as part of the Galentine’s collection, Stanley water bottles have become the toast of TikTok. With more than a billion views, the #StanleyTumbler tag is one of the platform’s biggest trends so far in 2024. But this trend dates back to 2023, when TikTok creators concocted homemade flavored water in the Stanley 40-oz Quencher, which released in 2016 under the #WaterTok tag.
Has Stanley’s 40-oz ‘The Quencher’ tumbler sold out?
For those less interested in the trending hot-pink Galentine’s Day Stanley tumbler and more interested in the wildly practical, vacuum-insulated tumbler which features both a straw attachment and a 40 oz capacity, there are still many options in stock.
Featured In This Image: Stanley tumbler
Combining bold colors with a functional base product seems to be a recipe for success. With a bold orange finish, this 40-oz Stanley tumbler offers form and function.
Featured In This Image: Stanley tumbler
Pale green dresses the vacuum-sealed dual-wall construction that defines this Stanley cup; it’s a lighthearted top layer to a perfectly engineered machine.
Featured In This Image: Stanley tumbler
With a less eye-catching hue, this gray ‘ Quencher tumbler offers a more refined take on #WaterTok.
Featured In This Image: Stanley tumbler
Eschewing a striking colorway, this off-white version emphasizes the raw functionality of the Quencher. Fitted with a Flowstate screw-top lid and a reusable straw attachment, it’s a pleasure to drink from.
Featured In This Image: Stanley tumbler
The Stanley 40-oz bottle’s dual-wall interior keeps liquids hot for seven hours or cold for up to 12 hours.
Featured In This Image: Stanley tumbler
The Quencher’s formidable older sibling offers a staggering 64 oz capacity that will keep you running all day long.
Featured In This Image: Stanley tumbler
As proven by the #StanleyTumbler craze, pink Stanley bottles are the must-have accessory of 2024 so far. While others opt for the 40-oz version, why not reach for something bigger and better?
- Date: January 16, 2024
