On CLOTHING

Zurich-based On has a simple mission: create running shoes that offer explosive takeoffs and soft landings. Launched in 2010 by three-time World Duathlon champion Oliver Bernhard and engineers David Allemann and Caspar Coppetti, On combines the trio’s collective expertise to create athletic gear that performs to the highest standard. The result is On’s proprietary CloudTec® technology: adaptive rubber cushioning storied to be akin to running on clouds. Embraced by athletes and running enthusiasts the world over, On has expanded to offer sustainable athletic apparel with the same levels of durability and functionality as its sneakers. Inspired by the needs of world-class athletes and made with cutting-edge materials, On combines clean styling with the power of highly engineered performance technology.