Charles Jeffrey Loverboy

Scottish-born designer Charles Jeffrey has taken the fashion world by storm with his eponymous Loverboy label. Channelling the mercurial spirit of lived queer experience, his emotionally-charged menswear collection, which features provocative silhouettes, unconventional patterns, and bold colors, pulses with an energy that is powerfully raw and beautifully subversive. Charles Jeffrey Loverboy’s genesis can be traced to 2009, when the self-proclaimed club kid departed his native Glasgow at age 18 for London, there completing a BA in Fashion Design at the prestigious Central Saint Martins. Since graduating, the young designer’s ascension has been nothing short of meteoric. Within a year of founding the brand, Jeffrey was selected as Emerging Menswear Designer of the Year at the 2017 British Fashion Awards and was nominated for an LVHM Prize. Growing up gay in Scotland has informed much of Jeffrey’s practice, with pieces in the collection exploring themes related to expressions of pain, anger, escapism, and acceptance.This personal journey materializes through the label’s Scottish heritage tartan check trousers and accessories which exist easily alongside contrasted patchwork pieces, graffiti-doused denim, and logo-emblazoned knits. Jeffrey’s collection, with its sincere display of emotional vulnerability, speaks to a new generation of young and unabashed Londoners seeking to reject the status quo.

Charles Jeffrey Loverboy - Black Shreddies Blazer

Charles Jeffrey Loverboy

Black Shreddies Blazer

¥110500

Charles Jeffrey Loverboy - Navy Denim Asteroids Print Jacket

Charles Jeffrey Loverboy

Navy Denim Asteroids Print Jacket

¥58000

Charles Jeffrey Loverboy - Blue Seersucker Tartan Chore Blazer

Charles Jeffrey Loverboy

Blue Seersucker Tartan Chore Blazer

¥82000

Charles Jeffrey Loverboy - Black Oversized Skulls Print Hawaiian Short Sleeve Shirt

Charles Jeffrey Loverboy

Black Oversized Skulls Print Hawaiian Short Sleeve Shirt

¥64000

Charles Jeffrey Loverboy - Black Shreddies Sweater

Charles Jeffrey Loverboy

Black Shreddies Sweater

¥66000

Charles Jeffrey Loverboy - Blue & Black Magpie Stripe Rugby Polo

Charles Jeffrey Loverboy

Blue & Black Magpie Stripe Rugby Polo

¥60500

Charles Jeffrey Loverboy - Navy Asteroids Print Art Jeans

Charles Jeffrey Loverboy

Navy Asteroids Print Art Jeans

¥45000

Charles Jeffrey Loverboy - Green & Black Slash Stripe Sweater

Charles Jeffrey Loverboy

Green & Black Slash Stripe Sweater

¥62500

Charles Jeffrey Loverboy - Black Art Gallery T-Shirt

Charles Jeffrey Loverboy

Black Art Gallery T-Shirt

¥22500

Charles Jeffrey Loverboy - Green Art Gallery T-Shirt

Charles Jeffrey Loverboy

Green Art Gallery T-Shirt

¥22500

Charles Jeffrey Loverboy - Black Pict Vest

Charles Jeffrey Loverboy

Black Pict Vest

¥56000

Charles Jeffrey Loverboy - Tan Gender Symbols Logo Sweater

Charles Jeffrey Loverboy

Tan Gender Symbols Logo Sweater

¥68500

Charles Jeffrey Loverboy - Off-White Oversized Hearts Print Hawaiian Short Sleeve Shirt

Charles Jeffrey Loverboy

Off-White Oversized Hearts Print Hawaiian Short Sleeve Shirt

¥64000

Charles Jeffrey Loverboy - Pink Pict Vest

Charles Jeffrey Loverboy

Pink Pict Vest

¥56000

Charles Jeffrey Loverboy - Black Knit Mesh Vest

Charles Jeffrey Loverboy

Black Knit Mesh Vest

¥16500

Charles Jeffrey Loverboy - Black Studded Beret

Charles Jeffrey Loverboy

Black Studded Beret

¥32000

Charles Jeffrey Loverboy - Black Logo Beret

Charles Jeffrey Loverboy

Black Logo Beret

¥14000

Charles Jeffrey Loverboy - Black Shreddies Trousers

Charles Jeffrey Loverboy

Black Shreddies Trousers

¥85500

Charles Jeffrey Loverboy - Black Woven Squiggle Trousers

Charles Jeffrey Loverboy

Black Woven Squiggle Trousers

¥79500

Charles Jeffrey Loverboy - Red & Blue Magpie Stripe Bermuda Shorts

Charles Jeffrey Loverboy

Red & Blue Magpie Stripe Bermuda Shorts

¥59500

Charles Jeffrey Loverboy - Navy Seersucker Tartan Trousers

Charles Jeffrey Loverboy

Navy Seersucker Tartan Trousers

¥63500

Charles Jeffrey Loverboy - Green Custom Hamish Tartan Trousers

Charles Jeffrey Loverboy

Green Custom Hamish Tartan Trousers

¥63500

Charles Jeffrey Loverboy - Black 'Loverboy' Belt

Charles Jeffrey Loverboy

Black 'Loverboy' Belt

¥29500

Charles Jeffrey Loverboy - Yellow & Black Gender Identity Socks

Charles Jeffrey Loverboy

Yellow & Black Gender Identity Socks

¥7000

Charles Jeffrey Loverboy - Pink & Green Gender Identity Socks

Charles Jeffrey Loverboy

Pink & Green Gender Identity Socks

¥7000