HARAGO

Jaipur-based label HARAGO blends traditional Indian craftsmanship with a gender-fluid aesthetic to offer casual yet meaningful clothing. Before launching his menswear line in 2019, Harsh Agarwal studied economics, worked on solar energy projects, and completed an internship at the UN headquarters in New York. Informed by the designer’s understanding of sustainability and inspired by the artisanal heritage of his native India, the label’s designs are cut from upcycled, locally woven, or vintage textiles. Hand-embroidered motifs and block-printed patterns in vibrant colors adorn shirts, trousers, and jackets, paying homage to heirloom pieces from Agarwal’s ancestry. With its compelling ethos, fluid silhouettes, and meticulous attention to detail, HARAGO broadens the horizon of the contemporary menswear landscape.