Vyrao

Founded in 2021 by fashion consultant turned healer Yasmin Sewell, Vyrao is a luxury fragrance label with roots in alternative remedies. The brand’s inaugural line, developed in collaboration with acclaimed perfumer Lyn Harris, draws from traditional herbal medicine to deliver a range of therapeutic benefits. Mossy citrus mélanges are designed to energize and illuminate, while scents rife with musky Moroccan orris inspire an awakening of creativity. Each eau de parfum contains an ethically sourced Herkimer diamond crystal charged by master energist Louise Mita. From clearing negative energy to inspiring self-love, Vyrao’s powerful fragrances go beyond alluring scents to embrace well-being.