Rashelle

Multidisciplinary creative Rashelle Campbell first began rug tufting as a way to beat lockdown stagnation. By the end of 2020, the Canadian Prairies-based artist had launched Rashelle, a homeware brand offering playful hand-tufted rugs and wall hangings. Her lively designs—which she affectionately dubs “flubbers”—feature bold, abstract shapes and bright colors inspired by her favorite childhood movies and TV. Groovy floral shapes pay homage to Austin Powers, while cute checks, squiggly patterns, and palettes of creamsicle orange and lemon yellow offer Lizzie McGuire’s Disney channel dynamism. From fun graphic floor mats to festive tabletop accents, the shaggy creations by Rashelle are ideal companions for days spent at home.