AMBUSH

Tokyo-based label AMBUSH is the brainchild of self-taught designer YOON and her husband, hip-hop artist and producer VERBAL. Conceived in 2008 as an experimental jewelry collection, the brand’s unisex statement pieces quickly gained a following among fashion’s boldest and brightest. This rapid expansion led to a slew of collaborations with various sought-after artists and tastemakers prior to the launch of AMBUSH’s first ready-to-wear collection in 2018. Vintage Americana collides unexpectedly with sleek hip-hop styling, while utilitarian hardware, irreverent graphic tees, and military-inspired accessories mesh seamlessly with chain-heavy bracelets and necklaces. Reflecting the fearless spirit and star-power magnetism of the brand’s founders, these streetwear offerings constitute AMBUSH’s inimitably rebellious approach to design.