Andersson Bell JEANS

Ready-to-wear label Andersson Bell interprets the principles of Scandinavian design through a uniquely Korean point-of-view. Conceived in 2014, the Seoul-based collective finds harmony in opposites, embracing difference, individuality, and fluidity to create collections of classic staples with an eclectic and avant-garde spin. The brand’s wide-ranging wardrobe features everything from leather blazers, paneled trousers, colorful knitwear, and tie-dyed shirts to crocheted purses, balaclavas, and croc-embossed leather derbys. Approaching everyday dressing with a playful originality, Andersson Bell designs timeless, quality garments that feel both familiar and perfectly new.