Proenza Schouler
New York-based designers Jack McCollough and Lazaro Hernandez founded Proenza Schouler in 2002 fresh out of Parson's School of Design. The pair's co-designed senior thesis collection was an instant hit, and the hype is real: in 2007, Proenza Schouler won the CFDA Womenswear Designer of the Year Award. Proenza Schouler accessories like the PS1 satchel and the PS2 crossbody are perennial must-have It bags, exquisite Italian craftsmanship infused with downtown cool in myriad signature colors. Asymmetric tops, modified mini dresses, and meticulously styled shoes all update classic timeless silhouettes with laser-cut detail, futuristic minimalism, and high-contrast colorblocking.
