Rad by Rad Hourani

Since 2007, Rad Hourani has advanced a philosophy of unisex dress through his designs, photographs, and artwork. Favoring architectural shapes conceived with an eye to how they will move on both male and female bodies, Hourani advocates a modern mode of dress free from the conventions of gender, tradition, and trends. The uniformity of his collections' visual language emphasizes the individuality of their wearer. Always breaking boundaries in his quest for a free and nonconformist way of life, Hourani became the first designer to present a fully unisex haute couture collection in Paris in 2012.

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