New York brand, Hood by Air debuted in 2006 with a line of t-shirts printed with the word "HOOD." Head designer Shayne Oliver, of the GHE20 G0th1k creative collective, has continued to bring an experimental and visionary approach to streetwear as we know it, offering high-concept reinterpretations of skinny jeans, work boots, button-downs, and oversized t-shirts and hoodies. After winning the inaugural LVMH Prize for Young Fashion Designers, Oliver has placed a renewed focus on innovations in cut and tailoring: sculptural zipper trim, convertible constructions, avant-garde shapes.
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