Established in 1919 in Rochester, NY, Champion is a leading light in classic American sportswear. Following partnerships with U.S. colleges and the NBA and NFL, the label’s adoption by emerging icons of 80s hip-hop shaped a new wave of fashion rooted in street culture. With the re-issue of its Champion Reverse Weave collection, men's essentials boasting the emblematic “C” logo implement the brand’s vertical shrink-resistant knitting process. Heavyweight fleece crewnecks, hooded sweatshirts, lounge pants, and shorts evoke a modern aesthetic while preserving Champion’s connection to heritage sportswear nostalgia.
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