A_Plan_Application

A reaction to what she dubs as the disposability and instant redundancy of fashion, A_Plan_Application is a womenswear label created by Berlin-born and UK-based sculptor Anna Blessmann. A part of the Milan-based New Guards Group, which houses streetwear labels including Off-White and Heron Preston, A_Plan_Application stands apart from its peers based on a difference in design principles. Paralleling the creative process behind Blessmann’s sculptural output, the label’s ready-to-wear foregrounds the importance of silhouette, movement, and color. Each item, whether a calf-high leather boot or rib knit turtleneck sweater, features carefully-considered construction and tailoring. Featuring the most minimalist of details, Blessmann’s range of women’s ready-to-wear embodies an inherent sense of reflexivity, illustrated by the designer’s strict rejection of labels and logo branding. Androgynous garments, including apron-inspired wrap dresses and skirts, and tailored boiler suits, feature utilitarian silhouettes with the subtlest of feminine flourishes.

A_Plan_Application - Yellow T-Shirt Dress

A_Plan_Application

Yellow T-Shirt Dress

¥44500

A_Plan_Application - Indigo Straight Cropped Jeans

A_Plan_Application

Indigo Straight Cropped Jeans

¥46000

A_Plan_Application - Yellow Cigarette Lounge Pants

A_Plan_Application

Yellow Cigarette Lounge Pants

¥49500

A_Plan_Application - White Straight Cropped Jeans

A_Plan_Application

White Straight Cropped Jeans

¥50000

A_Plan_Application - Grey & Yellow Silk Logo Scarf

A_Plan_Application

Grey & Yellow Silk Logo Scarf

¥54000

A_Plan_Application - Blue Denim Wrap Skirt

A_Plan_Application

Blue Denim Wrap Skirt

¥58000

A_Plan_Application - White High-Waist Bootcut Jeans

A_Plan_Application

White High-Waist Bootcut Jeans

¥58000

A_Plan_Application - Yellow Oversized Hoodie

A_Plan_Application

Yellow Oversized Hoodie

¥59000

A_Plan_Application - Navy Oversized Hoodie

A_Plan_Application

Navy Oversized Hoodie

¥59000

A_Plan_Application - White Fitted Hoodie

A_Plan_Application

White Fitted Hoodie

¥59000

A_Plan_Application - White Denim Wrap Skirt

A_Plan_Application

White Denim Wrap Skirt

¥61000

A_Plan_Application - Blue Fitted Hoodie

A_Plan_Application

Blue Fitted Hoodie

¥69000

A_Plan_Application - Navy Fitted Hoodie

A_Plan_Application

Navy Fitted Hoodie

¥69000

A_Plan_Application - White Flat Sandals

A_Plan_Application

White Flat Sandals

¥82500

A_Plan_Application - Yellow Camera Bag

A_Plan_Application

Yellow Camera Bag

¥135000

A_Plan_Application - Blue Long Puffer Coat

A_Plan_Application

Blue Long Puffer Coat

¥249000

A_Plan_Application - White Low Stretch Boots

A_Plan_Application

White Low Stretch Boots

¥254500

A_Plan_Application - Navy Low Stretch Boots

A_Plan_Application

Navy Low Stretch Boots

¥254500

A_Plan_Application - White Rubberized Rain Coat

A_Plan_Application

White Rubberized Rain Coat

¥258000