Casablanca

As the latest outing by freewheeling streetwear linchpin Charaf Tajer, who had a hand in establishing revered French label Pigalle among other feats, Casablanca proposes a thoughtfully-designed take on upgraded sportswear. Culling from a wealth of experience and intuitive understanding of what constitutes Parisian cool, Casablanca’s aesthetic framework is distinct yet familiar. Bringing an unprecedented sense of prestige to straightforward athleisure, the label zeroes in on a strain of sportswear that pars back on functionality-based superfluousness, instead opting to accentuate the luxury inherent in laid-back dressing. Veering away from post-ironic defense mechanisms, track suits are cast in saturated hues, wholeheartedly embracing kitsch while effectively channeling the romanticized joviality and decadence of mediterranean living. With all manufacturing taking place in its namesake city, the label’s geographic centre frames the retro-leaning tendencies of its bonvivant muses and the graphic flourishes adorning silk shirting and staple t-shirts. A strong sense of identity and endearing bravado position Casablanca as a refreshing new voice poised to redefine elevated leisure.

Casablanca - SSENSE Exclusive Black Pyramid of Oranges T-Shirt

Casablanca

SSENSE Exclusive Black Pyramid of Oranges T-Shirt

$120

Casablanca - Black Silk De Soirée Pyjama Shirt

Casablanca

Black Silk De Soirée Pyjama Shirt

$405

Casablanca - Green Silk De Soirée Pyjama Shirt

Casablanca

Green Silk De Soirée Pyjama Shirt

$405

Casablanca - Green Silk De Soirée Pyjama Trousers

Casablanca

Green Silk De Soirée Pyjama Trousers

$325

Casablanca - SSENSE Exclusive White Champagne & Cigars T-Shirt

Casablanca

SSENSE Exclusive White Champagne & Cigars T-Shirt

$120

Casablanca - SSENSE Exclusive Black Tennis Court T-Shirt

Casablanca

SSENSE Exclusive Black Tennis Court T-Shirt

$120

Casablanca - Black Silk De Soirée Pyjama Trousers

Casablanca

Black Silk De Soirée Pyjama Trousers

$325

Casablanca - White Tennis Court Hoodie

Casablanca

White Tennis Court Hoodie

$310

Casablanca - Green After Sports Track Jacket

Casablanca

Green After Sports Track Jacket

$390

Casablanca - Black Tennis Court Hoodie

Casablanca

Black Tennis Court Hoodie

$310

Casablanca - Green After Sports Lounge Pants

Casablanca

Green After Sports Lounge Pants

$310

Casablanca - Black Essentials Lounge Pants

Casablanca

Black Essentials Lounge Pants

$255

Casablanca - Blue Merino Wool & Cashmere Turtleneck

Casablanca

Blue Merino Wool & Cashmere Turtleneck

$340

Casablanca - White Essentials Lounge Pants

Casablanca

White Essentials Lounge Pants

$255

Casablanca - Red Merino & Cashmere Turtleneck

Casablanca

Red Merino & Cashmere Turtleneck

$340

Casablanca - Pink Essentials Lounge Pants

Casablanca

Pink Essentials Lounge Pants

$255

Casablanca - White Maison T-Shirt

Casablanca

White Maison T-Shirt

$120

Casablanca - SSENSE Exclusive Pink Silk Tennis Club Shirt

Casablanca

SSENSE Exclusive Pink Silk Tennis Club Shirt

$840

Casablanca - Multicolor Silk Tennis Club At Night Shirt

Casablanca

Multicolor Silk Tennis Club At Night Shirt

$840

Casablanca - White Denim Encore 'Les Oranges' Jacket

Casablanca

White Denim Encore 'Les Oranges' Jacket

$530

Casablanca - Multicolor Moca Sunset Shirt

Casablanca

Multicolor Moca Sunset Shirt

$840

Casablanca - Black Pyramid Of Oranges Sweater

Casablanca

Black Pyramid Of Oranges Sweater

$765

Casablanca - Blue Tennis Club T-Shirt

Casablanca

Blue Tennis Club T-Shirt

$90

Casablanca - Black After Sports Track Jacket

Casablanca

Black After Sports Track Jacket

$410

Casablanca - SSENSE Exclusive White Silk Encore 'Les Oranges' Long Sleeve Shirt

Casablanca

SSENSE Exclusive White Silk Encore 'Les Oranges' Long Sleeve Shirt

$840

Casablanca - Black After Sports Lounge Pants

Casablanca

Black After Sports Lounge Pants

$365

Casablanca - Blue After Sports Lounge Pants

Casablanca

Blue After Sports Lounge Pants

$365

Casablanca - White After Sports Lounge Pants

Casablanca

White After Sports Lounge Pants

$365

Casablanca - White & Green After Sports Track Jacket

Casablanca

White & Green After Sports Track Jacket

$410

Casablanca - Pink After Sports Lounge Pants

Casablanca

Pink After Sports Lounge Pants

$365

Casablanca - Green Silk Print Shirt

Casablanca

Green Silk Print Shirt

$885