Rudi Gernreich

Resurrected thirty-three years after the passing of designer Rudi Gernreich, the label's contemporary iteration translates Gernreich's initial vision into current understanding and sensibilities. Especially prolific in the sixties, Gernreich is responsible for many of today's swimwear, underwear, and lingerie staples including the thong and monokini. The late designer was among the first to use vinyl and plastic in the construction of his pieces as well as pioneering the cut-out dress. Championing equality and sexual liberation, Gernreich used his clothing as vessels to deliver powerful messages while dedicating himself to the advancement of those causes. Timing is everything as the label's revival taps into those founding values to create equally impactful messages adapted to the current creative and sartorial atmospheres. Reintroducing Rudi Gernreich's design language, the luxury label presents multiple iterations and riffs on the monokini, bikini tops and bottoms, one-piece swimsuits, and cut-out dresses. Balaclavas, bodysuits, bras, and strategic uses of hardware complete the tableau of a new Gernreichian fashion.

Rudi Gernreich - Black Choker One-Piece Swimsuit

Rudi Gernreich

Black Choker One-Piece Swimsuit

$3110

Rudi Gernreich - Off-White Choker One-Piece Swimsuit

Rudi Gernreich

Off-White Choker One-Piece Swimsuit

$3110

Rudi Gernreich - Black 'The Original Thong' One-Piece Swimsuit

Rudi Gernreich

Black 'The Original Thong' One-Piece Swimsuit

$2320

Rudi Gernreich - Off-White 'The Original Thong' One-Piece Swimsuit

Rudi Gernreich

Off-White 'The Original Thong' One-Piece Swimsuit

$2320

Rudi Gernreich - Black Choker Bikini

Rudi Gernreich

Black Choker Bikini

$2910

Rudi Gernreich - Black 'The Original Thong' Bikini

Rudi Gernreich

Black 'The Original Thong' Bikini

$2520

Rudi Gernreich - Off-White 'The Original Thong' Bikini

Rudi Gernreich

Off-White 'The Original Thong' Bikini

$2520

Rudi Gernreich - Black Bandeau Bikini

Rudi Gernreich

Black Bandeau Bikini

$2750

Rudi Gernreich - Orangle Buckle Bikini Bottom

Rudi Gernreich

Orangle Buckle Bikini Bottom

$1500

Rudi Gernreich - Beige Buckle Bikini Bottom

Rudi Gernreich

Beige Buckle Bikini Bottom

$1500

Rudi Gernreich - Orange Buckle Bikini Top

Rudi Gernreich

Orange Buckle Bikini Top

$1500

Rudi Gernreich - Black Rib Balaclava

Rudi Gernreich

Black Rib Balaclava

$1540

Rudi Gernreich - Black High Waist Bikini Bottom

Rudi Gernreich

Black High Waist Bikini Bottom

$1730

Rudi Gernreich - Red & Black Knit Bodysuit

Rudi Gernreich

Red & Black Knit Bodysuit

$6680

Rudi Gernreich - Beige Hardware One-Piece Swimsuit

Rudi Gernreich

Beige Hardware One-Piece Swimsuit

$3540

Rudi Gernreich - Red Rib Balaclava

Rudi Gernreich

Red Rib Balaclava

$1540

Rudi Gernreich - Beige Buckle Bikini Top

Rudi Gernreich

Beige Buckle Bikini Top

$1500

Rudi Gernreich - Orange Single Strap Hardware One-Piece Swimsuit

Rudi Gernreich

Orange Single Strap Hardware One-Piece Swimsuit

$3540

Rudi Gernreich - Black Pin Dress

Rudi Gernreich

Black Pin Dress

$6660

Rudi Gernreich - Black Hardware One-Piece Swimsuit

Rudi Gernreich

Black Hardware One-Piece Swimsuit

$3540

Rudi Gernreich - Black D-Ring Sweater

Rudi Gernreich

Black D-Ring Sweater

$6660

Rudi Gernreich - Off-White Pin Dress

Rudi Gernreich

Off-White Pin Dress

$6660

Rudi Gernreich - Black Asymmetric Dress

Rudi Gernreich

Black Asymmetric Dress

$6270

Rudi Gernreich - Black Ring Zipper Trousers

Rudi Gernreich

Black Ring Zipper Trousers

$7830

Rudi Gernreich - Orange Solid Bandeau Bra

Rudi Gernreich

Orange Solid Bandeau Bra

$1970

Rudi Gernreich - Black Cutaway Mid Dress

Rudi Gernreich

Black Cutaway Mid Dress

$7810

Rudi Gernreich - Red D-Ring Sweater

Rudi Gernreich

Red D-Ring Sweater

$6660

Rudi Gernreich - Orange Ring Zipper Trousers

Rudi Gernreich

Orange Ring Zipper Trousers

$7830

Rudi Gernreich - Black One Strap Bandeau Bikini Top

Rudi Gernreich

Black One Strap Bandeau Bikini Top

$1500

Rudi Gernreich - Red & Off-White Slit Sleeve Sweater

Rudi Gernreich

Red & Off-White Slit Sleeve Sweater

$5490

Rudi Gernreich - Orange Cutaway Dress

Rudi Gernreich

Orange Cutaway Dress

$7810

Rudi Gernreich - Black Bandeau Bra

Rudi Gernreich

Black Bandeau Bra

$990