Rudi Gernreich

Resurrected thirty-three years after the passing of designer Rudi Gernreich, the label's contemporary iteration translates Gernreich's initial vision into current understanding and sensibilities. Especially prolific in the sixties, Gernreich is responsible for many of today's swimwear, underwear, and lingerie staples including the thong and monokini. The late designer was among the first to use vinyl and plastic in the construction of his pieces as well as pioneering the cut-out dress. Championing equality and sexual liberation, Gernreich used his clothing as vessels to deliver powerful messages while dedicating himself to the advancement of those causes. Timing is everything as the label's revival taps into those founding values to create equally impactful messages adapted to the current creative and sartorial atmospheres. Reintroducing Rudi Gernreich's design language, the luxury label presents multiple iterations and riffs on the monokini, bikini tops and bottoms, one-piece swimsuits, and cut-out dresses. Balaclavas, bodysuits, bras, and strategic uses of hardware complete the tableau of a new Gernreichian fashion.

Rudi Gernreich - Black Silk Buckle Dress

Rudi Gernreich

Black Silk Buckle Dress

€740

Rudi Gernreich - White Silk Buckle Dress

Rudi Gernreich

White Silk Buckle Dress

€740

Rudi Gernreich - Black Plunge One-Piece Swimsuit

Rudi Gernreich

Black Plunge One-Piece Swimsuit

€420

Rudi Gernreich - Red Plunge One-Piece Swimsuit

Rudi Gernreich

Red Plunge One-Piece Swimsuit

€420

Rudi Gernreich - Black One Strap Bandeau Bikini

Rudi Gernreich

Black One Strap Bandeau Bikini

€405

Rudi Gernreich - Off-White Buckle Bikini

Rudi Gernreich

Off-White Buckle Bikini

€395

Rudi Gernreich - Black Buckle Bikini

Rudi Gernreich

Black Buckle Bikini

€395

Rudi Gernreich - Off-White Bandeau Buckle Bikini

Rudi Gernreich

Off-White Bandeau Buckle Bikini

€395

Rudi Gernreich - Brown Bandeau Buckle Bikini

Rudi Gernreich

Brown Bandeau Buckle Bikini

€395

Rudi Gernreich - Black Hardware One-Piece Swimsuit

Rudi Gernreich

Black Hardware One-Piece Swimsuit

€375

Rudi Gernreich - Red Classic Bikini

Rudi Gernreich

Red Classic Bikini

€305

Rudi Gernreich - Brown Classic Bikini

Rudi Gernreich

Brown Classic Bikini

€305

Rudi Gernreich - Black Classic Monokini Swimsuit

Rudi Gernreich

Black Classic Monokini Swimsuit

€235

Rudi Gernreich - Black Bandeau Bikini Top

Rudi Gernreich

Black Bandeau Bikini Top

€185