Yuichi Toyama Sweatpants

Superior craftsman, Yuichi Toyama combines 25 years experience as an optical designer with a determination to represent eyewear as an integral extension of one's identity. Toyama’s eponymous label merges exceptional traditional Japanese craftsmanship with innovative, minimal design to produce architectural anomalies for the eyes. Lenses float within titanium frames which outline impossibly delicate shapes almost as if an illustration of itself. Playing with the polarities of light and dark, Toyama’s transparent acetate sunglasses are not your traditional brew - featuring exposed titanium-frames or contrasting light-colored acetate with dark grey lenses. The interplay between appreciation and curiosity for 21st century eyewear design is evident in Toyama’s work, yet the Japanese label marks individuality as its highest concern. Marrying old school materials and quality with color and modern design, Toyama produces unconventional silhouettes sculpted with a sense of historical weight which quite simply falls into an archive of timeless design.

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