LOVA WAS FOUNDED IN LOS ANGELES IN 2008 BY DANIEL MURPHY, NIKOLAS APOSTOLOPOULOS AND GIUSEPPE VALENTINI, WITH THE INTENT OF CREATING MENSWEAR THAT WAS AS METICULOUSLY DESIGNED AND CONSTRUCTED AS IT WAS ACCESSIBLE. THEY DREW INSPIRATION FROM THE SMARTLY UNDERSTATED MENSWEAR OF POST-WWII AMERICA TO CREATE AN AESTHETIC OF FUNCTIONAL, CASUALLY SOPHISTICATED SIMPLICITY THAT TRANSLATES PERFECTLY TO A CONTEMPORARY CONTEXT.